It’s a strong representation of the impoverished to lower-middle-class upbringing of NBA stars who got their start in places like Harlem’s Rucker Park. These spaces are also nicely decorated, cramped and flush with old brick buildings circa 1930s New York. The friendly (if sleepy) attendant of a food cart brings in some laughs. At the barbershop, DJ is served like a local celebrity while they chat about general gossip. Plodding as this navigation is, there’s a touch of personality and culture inside. The Neighborhood is sullied by corporate sponsors
For instance, DJ’s agent isn’t much of one, but he does have a catchphrase: “Eat what you kill.” The characters don’t seem to understand what that means (and they say so), but NBA 2K18 runs with it for the humor.
It’s mostly satirical toward locker room culture, a reprieve from the thick drama of Madden NFL 18’s Longshot or even previous years of NBA 2K. Rather than invite Spike Lee to direct M圜areer (as he did back in NBA 2K16), NBA 2K18’s approach settles down, focusing on the turbulent rookie year of former street baller DJ.
Not only is there a story in MyGM, there’s still a bevy of MyPlayer options. It’s a stretch to call it a story mode as the menu does, but minor expansions to MyGM include dialogue exchanges and player interactions new to NBA 2K18. Trade Kyrie Irving away or put him at a different position that’s the crux of a team GM gig, with a hint of occasional internal team drama involved. A player - your created MyPlayer, specifically - suffers a career-ending knee injury and later takes up the reins as general manager. To better capture that growing disarray in the league’s offices, NBA 2K18 introduces a story to its franchise mode, MyGM. This year, 2K Sports had to change NBA 2K18’s cover after a blockbuster trade put its cover athlete in a different uniform. The rise of microtransactions in the NBA 2K series parallels the increasing tumult of the real-life NBA offseason.
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